UX ideation techniques play a crucial role in the design process as they provide a way for design teams to generate and explore a wide range of ideas. They can stimulate creativity, encourage critical thinking, and ensure that the design is focused on the user's needs. The goal is to generate as many ideas as possible, then narrow them down to the most effective and practical solutions. By using these techniques, designers can go beyond their first ideas, which are often not the most innovative, to create unique user experiences.
This was a technique discussed in university, one that I had never tried. I thought it would be worth giving it a go for this project and it led to some pretty interesting ideas and discoveries. At the top of each page, I asked a question based on my research, I then described the worst possible way to do this on the sticky notes at the side. I then ‘reversed the statement’ and described the opposite, which in turn gave me the best way to solve the problem.
<aside> ⭐ REFLECTION: I found this technique far more useful than I thought I would. It was great for getting me to think outside the box, but also think of solutions to the problem that I am not sure I necessarily would have considered otherwise.
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The next stage of my process consisted of me asking questions I felt were important in the idea generation of this project. I wanted to focus on the feelings of my user, asking how they would feel reassured, safe or frustrated. These are all feelings that I feel are integral, both positively and negatively, to the area of emergency care.
